Case Study: Fitlov
Digitizing Fitlov’s End-to-EndFitness Journey
A Two-App Ecosystem Built for Scale
Overview
Fitlov is a Dubai-based fitness marketplace that connects clients with certified personal trainers for home, gym, and outdoor sessions.
Nubayt partnered with Fitlov to build the full digital ecosystem behind their service: two mobile apps, a shared backend, and an ongoing development roadmap.
What we delivered:
- iOS and Android mobile apps
- Backend engineering and secure APIs
- UI/UX design and flow optimization
- System architecture and integrations
- Long-term maintenance and feature expansion
Project Snapshoot
Client:
Fitlov
Industry:
Fitness and Personal Training Marketplace
Product:
Client App and Trainer App
Duration:
Multi-year partnership
How Nubayt helped:
- iOS and Android mobile apps
- Backend engineering and secure APIs
- UI/UX design and flow optimization
- System architecture and integrations
- Long-term maintenance and feature expansion
The Challenge
Fitlov’s operations relied heavily on manual coordination.
Staff managed trainer schedules, packages, payments, and reminders through separate tools, which slowed the business as demand grew.
They needed a platform that could:
- Connect clients and trainers instantly
- Automate bookings, payments, and session tracking
- Support different user types
- Reduce manual tasks
- Scale with the brand’s growth
Objectives
Fitlov wanted to move the entire business into one unified digital product. The platform needed to:
Intuitive Experiences
Provide intuitive experiences for clients and trainers.
Simplify Management
Simplify booking, scheduling, and package management.
Role Support
Support admin, trainer, and client roles with custom views.
Automate Logs
Automate reminders, logs, and progress tracking.
Handle Scale
Handle thousands of users without performance issues.
Our Approach
01
Discovery
We worked with Fitlov’s founders and operations team to understand the booking process and identify friction points.
02
Design
We designed two connected apps powered by a shared backend.
03
Development
We built the full ecosystem, focusing on a robust system diagram connecting frontend, backend, notifications, and payment gateways.
04
Collaboration
Weekly sprints, transparent updates, and iterative releases ensured we aligned with Fitlov’s rapidly evolving needs.
The Solution
Fitlov Client App
- Easy Trainer Booking & Discovery
- Flexible Package Management
- Real-time Session Tracking
- Secure In-App Payments
- Automated Session Reminders
Fitlov Trainer App
- Accept/Decline Request Workflow
- Dynamic Schedule Management
- Session and Earnings Tracking
- Client Notes and Progress View
- Geo-location session check-in
Key Challenges and Solutions
Scheduling and availability
Custom calendar engine prevents conflicts.
Packages and session tracking
Logic layer tracks usage, renewals, and cancellations.
Two distinct user types
Role-based access with tailored experiences.
Real-time updates
Push notifications for key actions.
Outcome and Results
Business Impact
- Manual coordination workload reduced significantly as core processes moved to the app
- Trainers onboarded faster since scheduling, notes, and availability are fully managed inside the system
- Smoother booking flow contributed to better conversion and fewer drop-offs
- Clearer package management improved client retention and renewals
Operational Impact
- Trainers manage schedules and sessions independently without admin involvement
- Automated reminders and notifications helped reduce missed or forgotten sessions
- The operations team gained real-time visibility on bookings, performance, and usage patterns
Technical Impact
- Shared backend built for long-term scale and easy feature expansion
- Mobile apps stabilized through continuous QA and iterative releases
- Modular architecture allowed the team to launch new updates faster and with fewer dependencies
Nubayt transformed Fitlov into a fully digital platform.
Their attention to detail, reliability, and technical expertise helped us scale our marketplace smoothly. The apps are intuitive and our operations have never been more efficient.
-Fitlov Team
Fitlov’s digital ecosystem now supports their full marketplace model
across mobile, scheduling, payments, and performance tracking. With a scalable architecture and ongoing development, the platform continues to grow with the brand.
